Adidas Golf Case Study
The Challenge:
How can our client ensure enough feet on the ground to support this extensive geographical roll out in AU and NZ?.
The Solution:
Partner with Play! We are the leading national provider of experienced, qualified and engaged retail visual merchandisers who will represent our partner brands with professionalism and personality.
The Result:
Visual – elevated brand and product representation in store and customer experience
Uplift in sales and sell through up 20% on last year
Increased in Gross Margin, sign of healthy sell through at full-price
Strengthened brand relationship with partner stores, not everything is quantitative, partner stores have enjoyed having our Adidas Golf VM’s coaching and knowledge sharing on VM principles and best practice styles for optimum results!